Back in September Blizzard announced that it's Battle.net online game service would be called "Blizzard." It was an interesting idea but one that was a bit sad and strange because they didn't seem to consistently stick with it. That and most people still called it Battle.net. Well it seems Blizzard is heading back to calling Battle.net Battle.net and I think that's a really good idea.
"Battle.net is the central nervous system for Blizzard games and the connective tissue that has brought Blizzard players together since 1996. The technology was never going away, but after giving the branding change further...

I'm not one to decry change but when something is so ingrained into gaming culture as battle.net, it's hard to change it. I'm glad they changed their minds.
Yeah, I agree. Battle.net has been and is really important. And it's also free.